
Less than a month after its widely successful collaboration with   Versace, H&M has announced that it’s next designer team up is with   Marni. The Italian label founded and designed by Consuelo Castiglioni is  popular among  cool fashion girls who like clothes that pop and have  that touch of  quirk—luxe boho, offbeat and a nod to arts and crafts.  True to Marni’s colorful aesthetic and collage-like use of  prints,  Marni for H&M is reported to have the same color blocking and   print-on-print vibe. There will be a women’s and men’s collection plus  accessories like those  chunky necklaces with a homespun feel and the  trademark conical hats. Judging from the early images, the looks with  their relaxed silhouettes and the use of the signature Marni polka-dot  print are sure to draw huge crowds.
